Entwine
Log in
Free for your whole team — no credit card required

Understand your entire ecosystem.

Import your partners, customers and delivery relationships. See what's missing, what's changing and where to focus — and as your data grows, which relationships actually drive customer outcomes.

Watch the 44-second story
Entwine portfolio signals dashboard on the demo workspace: 93 customers, 40 scorable, attention signals, partner-sourced pipeline and distribution over time
93 customer relationships imported · 40 with enough data to score · 31 capability gaps surfaced
That's day one — before you've changed a thing.
The gap

You're funding the wrong partnerships — and you can't see it.

Partner counts are easy. Customer outcomes aren't. Level-1 referrals are simple to count, so they win the budget — while the relationships that keep customers stay invisible in spreadsheets and CRMs built for pipeline.

See the four depths
DepthBudget share vs. retention impact
1Referral
46% · 18%
2Implementation
28% · 31%
3Success
17% · 64%
4Strategic
9% · 83%
Budget share Retention impact
How it works

From spreadsheet to intelligence in three steps.

Minute 0–15

Import your ecosystem

CSV or Excel, with flexible mapping. Partners, customers and the delivery relationships between them.

Getting started walkthrough
Day one

See what you actually have

Counts, concentration, coverage gaps and data-poor relationships — your complete picture on day one.

See a day-one portfolio
As your data grows

Watch intelligence emerge

Monitor the relationships that matter: health, sentiment, renewals — and ultimately outcome attribution.

How monitoring works
Try the click-through See the whole lifecycle →
The measures

Four measures and one attribution layer — all read at the customer.

Measure at the customer. Attribute across the ecosystem. Nothing in the arithmetic distinguishes a partner from a customer — only what each party did, and when.

CDE
1.8×Customer Discovery EfficiencyHow much faster the ecosystem gets a customer from need to the right solution than they would have managed alone. Median days-to-close, direct ÷ ecosystem-sourced; withheld on thin samples.
TTI
1.4×Trust Transfer IndexHow much of a referrer's credibility travels with the referral. Win rate of deals referred by a party ÷ win rate of unreferred deals — the referrer can be a partner or a customer. Conviction, not speed.
CSI
7.2Customer Success IndexIs this customer actually succeeding? The customer's own score, 0–10: adoption, engagement quality, advocacy, outcomes and sentiment, weighted over the components that have data. A partner's number is derived from the health of their customers.
ECS
76%Ecosystem Completeness ScoreHow much of the customer's total need the ecosystem actually meets: needs met ÷ total needs, importance-weighted. Above 80% the ecosystem is a complete solution; the unmet needs are your partner-recruitment brief.
Contribution
The attribution layerWhich parties produced this customer's outcome, and in what proportion? A share of 15 weighted points per customer — Acquisition ×1 · Onboarding ×2 · Adoption ×3 · Retention ×4 · Expansion ×3 · Advocacy ×2. A party present only at acquisition can earn at most one point of fifteen: a partner measured purely on pipeline is being judged on roughly one-fifteenth of the value they could create. That arithmetic is the Partnership Paradox, stated precisely.

Values shown are illustrative. Deterministic scoring on every tier; a monitored relationship buys the per-relationship score — and the reasons behind it.

Document intelligence

Your ecosystem is buried in documents. Agents dig it out.

Agreements, certifications and rosters in — entities, relationships and capabilities out, with per-field confidence. Nothing crosses into your workspace until you approve it: the two-stage gate is a trust feature, not a speed bump.

Watch a batch become intelligence
MSA_AcmeConsulting_2025.pdf 2 entities · 1 relationship · 4 capabilities
97%
Cert_roster_Q3.xlsx 14 certifications across 6 partners
91%
ReferralAgreement_Gamma.docx 1 relationship · commercial terms flagged
84%
Pending your approval — nothing has entered the workspace yet.
Built for the whole ecosystem

One record, three ways in.

Partnership leads

See where to invest: which relationships compound and which just look busy.

How scoring works

Customer success

Know which partners keep customers healthy — before the renewal, not after.

The customer-first case

Partners themselves

Unlimited free portal seats. Your partners keep their own record current.

About the portal

Free for 5 monitored relationships.

Unlimited users and portal partners. Paid tiers from $99/mo when you need more.

Security & trust TLS everywhere Card data never touches our servers (Stripe) Fail-closed tenant isolation
Go deeper

The thinking behind the product.

Article The missing data layer Read Animation Partnership depths — the 44-second story Read Series Building Entwine, on Medium Read

FAQ

The questions people actually ask.

Is this a PRM?

No. PRMs manage partner pipeline; Entwine connects partnerships to customer outcomes. It complements a PRM or CRM rather than replacing one.

What do I need to start?

A CSV. No integrations are required on the Free tier — import your partner list and Entwine shows you what you have.

Is the free tier really free?

Yes: no card, no seat charges, no portal caps. Free for 5 monitored relationships.

What happens when all 5 monitored slots are used?

Nothing is lost. Your registry keeps growing; scoring simply pauses for additional relationships until you free a slot or upgrade.

Where is my data?

Hosted on DigitalOcean in the US, with fail-closed tenant isolation. See the security page for the full picture.

See what's really in your ecosystem — in the next 15 minutes.

Try the click-through

Create your free account

No credit card required.